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Privacy Policy

SUPPLIFY PRIVACY POLICY

Supplify (“Supplify,” “we,” “us,” or “our”) is an e-procurement platform (“Platform”) owned and operated by Supplify LLC that facilitates the creation and management of electronic business transactions between buyers and sellers.

This Privacy Policy explains how we collect, use, share, and protect your personal information when you access or use our website, https://www.supplify.io, or our Platform. It also explains your rights and choices regarding your personal information, in compliance with applicable U.S. data privacy laws, including but not limited to the California Consumer Privacy Act (CCPA), Virginia Consumer Data Protection Act (CDPA), and other U.S. privacy standards.

By accessing or using our services, you agree to this Privacy Policy. If you do not agree, please do not use our services.

1. DEFINITIONS

For the purposes of this Privacy Policy:

  • Personal Information means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. This includes identifiers like your name, email, phone number, IP address, and other similar information.

  • Sensitive Personal Information includes data such as your Social Security number, precise geolocation, racial or ethnic origin, religious or philosophical beliefs, or health information.

  • Consumer means an individual who is a resident of the United States, as defined under applicable state privacy laws.

  • Controller refers to the party that determines the purposes and means of processing personal information.

  • Processor/Service Provider refers to the party that processes personal information on behalf of the controller.

  • Third Parties include entities not controlled by Supplify that may receive your information under specific circumstances.

2. INFORMATION WE COLLECT

We may collect the following categories of personal information:

  • Identifiers: Name, email, phone number, username, password.

  • Account Information: Profile details including name, phone number, email, gender, date of birth, and profile photo.

  • Device and Usage Information: IP address, browser type, operating system, device information, location data, browsing behavior (pages visited, duration, interactions).

  • Commercial Information: Transaction data including orders, quotes, purchases, negotiations, and payment history.

  • Geolocation Data: Information about your location, as permitted by your device settings.

  • Sensitive Personal Information: Certain categories of data may be collected when necessary, such as geolocation.

We collect this information when you:

  • Visit our website

  • Register for an account

  • Use our services

  • Communicate with us

  • Participate in free trials or demos

3. HOW WE USE YOUR INFORMATION

We use your personal information for the following purposes:

  • Service Delivery: To provide, operate, and maintain the Platform and our services.

  • Account Management: To manage your account and provide customer support.

  • Communication: To send transactional and service-related messages.

  • Marketing: To send marketing communications, unless you opt out.

  • Security and Fraud Prevention: To detect, investigate, and prevent fraudulent or unauthorized activities.

  • Compliance: To comply with legal obligations, including responding to lawful requests by public authorities.

  • Analytics: To understand usage trends and improve our services.

We do not use your personal information for purposes materially different from those described without your consent.

4. SHARING YOUR INFORMATION

We may share your personal information with:

  • Affiliates and Subsidiaries

  • Service Providers (e.g., hosting providers, analytics services, payment processors)

  • Business Partners (e.g., platform integration partners, contractors)

  • Legal Authorities (when required by law or to protect our legal rights)

  • In Case of Business Transfers (e.g., merger, acquisition, or asset sale)

  • At Your Direction (e.g., when you request data portability or integration with third-party services)

We ensure appropriate safeguards, such as contractual obligations and security measures, to protect your information.

5. YOUR PRIVACY RIGHTS

Depending on your state of residence, you may have rights under applicable U.S. laws, including:

  • Right to Know/Access: You may request information about the categories of personal information we collect, sources, purposes, and sharing practices.

  • Right to Delete: You may request deletion of your personal information, subject to exceptions.

  • Right to Correct: You may request corrections to your personal information.

  • Right to Opt-Out of Sale/Sharing: We do not sell personal information for monetary value, but we honor opt-out requests where applicable.

  • Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

You may exercise your rights by contacting us at [privacy@supplify.io] or via the “Contact Us” section below. We may require verification of your identity to process requests.

6. DATA RETENTION

We retain your personal information only for as long as necessary to fulfill the purposes described in this Policy, comply with legal obligations, resolve disputes, and enforce our agreements. Retention periods are determined based on the type of data, legal requirements, and our operational needs.

7. SECURITY

We implement reasonable technical and organizational measures to protect your information, including:

  • Firewalls and encryption

  • Access controls and authentication

  • Regular system monitoring and audits

  • Staff training and confidentiality agreements

However, no system is completely secure. We encourage you to use strong passwords, keep your credentials confidential, and contact us immediately if you suspect unauthorized activity.

8. CHILDREN'S PRIVACY

Our services are not directed to children under 13. We do not knowingly collect personal information from children. If we learn we have collected such information, we will take steps to delete it.

9. INTERNATIONAL DATA TRANSFERS

If we transfer your information outside the United States (for example, to service providers in other countries), we will take steps to ensure an appropriate level of protection, such as standard contractual clauses or adherence to recognized frameworks.

10. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. We will notify you of material changes by posting a notice on our website or contacting you directly, as required by law. Please review this Policy periodically.

11. CONTACT US

If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact our Data Protection Officer (DPO) at:

Email: jailson@supplify.io

Effective date: 2 July 2025

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